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Big Blues: The Unmaking of IBM

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Big Blues: The Unmaking of IBM

Chronicles the decline of IBM, explaining how corporate pride, inflexibility, bad decisions, and an inability to understand a changing marketplace has led to IBMs fall. 100,000 first printing. $100,000 ad/promo. Tour.

$8.30
Big Blues: The Unmaking of IBM—
$8.30

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Chronicles the decline of IBM, explaining how corporate pride, inflexibility, bad decisions, and an inability to understand a changing marketplace has led to IBMs fall. 100,000 first printing. $100,000 ad/promo. Tour.

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