Gail Deibler Finke tells us that while every town cant be a tourist Mecca, these days tourism is becoming an ever bigger source of revenue. To keep tourists coming (and coming back), cities are finding that festivals and other special events can bring in millions of people and dollars. Todays tourist expects a unified package of events and accommodations.Graphics can provide that unifying thread informing visitors of events, directing them to venues, decorated Tshirts and other souvenirs, and pointing out special deals from hotels and restaurants.That is precisely what this book is all about successful design for events both large and, in particular, small.